Maserati: Pricing and Resale

Much has been said as of late about the pricing and resale value of Maserati. Some sellers have been grousing about how little they’re able to get out of their old Maserati. There has been some discussion that the quality of Maseratis has gone down in recent years, and the reviews haven’t been kind. Some have even referred to it as a glorified Chrysler, which will undoubtedly do the car no favors.


Curiously, Harold Wester, the head of Maserati thinks that perhaps jacking up the pricing might be key to losing Maserati’s perceived tarnished status. His thinking suggests that perhaps people would take the Maserati more seriously if they had to pay more for the car.  Wester proposes an incremental price increase over a few years’ time.


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